Services / Brand & Digital Presence
Brand & Digital Presence
Logo design, visual identity, photography direction, and social content guidelines for a new or existing brand.
Who it's for
- Founders with no existing brand identity
- Businesses whose current identity doesn't match what they're actually selling
Problems it solves
- No visual system to build content or campaigns on top of
- A brand that looks generic against comparable competitors
Scope
- Logo and identity system
- Photography direction (including self-shot where production budget doesn't exist yet)
- Social kit and voice guidelines
Not included
- Paid media execution (see Performance Marketing)
- Full brand strategy research (see Digital Strategy)
Process
- Verify
Map what the business actually has versus what they think they have.
- Build
Build the identity system to work with the real production constraints, not an ideal budget.
- Launch
Hand over a system that can be extended without starting over.
Deliverables
- Logo and identity system
- Photography direction and initial assets
- Social system ready to launch on
FAQs
Do you handle photography?
Yes, including shooting it directly when a client doesn't have production budget yet, done this on an iPhone 16 for a prior brand build.
What if we already have a logo?
This can be a system-and-guidelines pass around an existing mark instead of a from-scratch build.